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Its Good There is Alka Seltzer
The presentation of the campaign seems to slightly forced, as the photoshop has not been used in an appropriate manner. However, the basic idea was no doubt very innovative and refreshing. The punch line of the advertisement campaign reads, It’s good there is Alka Seltzer. The campaign is designed by BBDO Guatemala. Via Ads of the World Mortal AkapellaA Perfect Ambient Ad to Display Product BenefitThe idea clicked and many attempted fruitlessly to gain access with golf clubs and baseball bats however, the glass remained intact. Seeing this ambient advertisement, one could safely conclude that the product benefit is very effectively demonstrated to the masses. The remarkable idea and its perfect execution provided the firm a strong platform to project its product with a bright image. Via Laughing Machine The new world's tallest buildingWoman's struggle to recognize new faces
For a number of years, researchers have been interested in how people learn to recognise new faces, and people who have difficulty with faces often have trouble interacting in social settings, he said. The woman whose identity remains protected presented herself to scientists after experiencing social embarrassment when she found she was unable to recognise colleagues, people to whom she had already been introduced. The research, in collaboration with colleagues at Macquarie and La Trobe universities, is published in this month's edition of Current Biology. The work suggests the woman's "disability" might lie in her inability to encode or recognise new faces, rather than her ability to perceive them. She reports relying heavily on featural cues such as hair colour and style, eyeglasses, and eyebrows to recognise new acquaintances, Professor Mattingley said. On a battery of standard face-recognition tests, the woman consistently registered scores that indicated her ability to recognise new faces was severely impaired......... Friends Forever Until the Sales Separate Them
The presentation of the campaign is quite flat and there is not much variation in all three advertisements. Though the product benefit has been well outlined but the idea seems to be a bit much exaggerated than it actually needed. The copy used in the advertisements is not much appealing as well. However, copy that reads, Friends forever until the sales separate them, is most appropriate for the campaign. The punch line of the campaign reads, Planet girls. Sales. Defend what is yours. The campaign was developed by Barbara Comunicacao, Belo Horizonte, Brazil. Via Twenty Four Glyndebourne Operas Controversial Windmill Project
The project: The goal of the project is to build a 230 feet high windmill (measure from the ground to the tip of the blade). This will be four times higher than any standard windmill. This will be constructed in the Downs National Park in Sussex. Perspectives for and against: Just like anything else, this project faced a lot of opposition from the local people as well. People in opposition argued that this will mess up the local landscape and will destroy the natural beauty of the area. So the opposing party insisted on rejecting the applications. Lewes planning officers had recommended the application be turned down, believing it would cause serious harm to the natural beauty, character and tranquility of the Sussex Downs and the proposed South Downs National Park However, the exec. Chairman of Glyndebourne Productions Guss Christie is excited: We are delighted that Glyndebourne’s application to build a wind turbine, to supply the opera house with renewable energy, has been given the go-ahead by Lewes District Council. Final standing: The opera company will take this matter to the Whitehall where a decision will be made by Hazel Blears (Local govt. secretary). The debate over this issue involves the two political groups: Conservative councilors and Liberal democrats. Conservative groups were obviously against the plan whereas the liberal members were for it. The funny thing is what some Britons (specially the ones in opposition) fail to realize is the fact that this project is eco friendly and is not harmful to the environment. I think this is way better than any other power generators using oil, gas, etc. Personally, I know this is probably the cleanest and renewable energy resource. It’s weird that the opposition hasn’t understood this point yet. As a matter of fact, generation of electricity through renewable energy source is a great idea. Image Credits: Lpo , and Ramblers France and Germany to Bridge Differences on EADS
French and German leaders have called one-day summit at the Toulouse headquarters of Airbus to shape the future of Airbus parent EADS. Both stakeholder nations were in altercation over the failure of Airbus and blamed each other for their worst recent industrial crisis. EADS was formed in 2000 with the merger of three European defense companies viz. Arospatiale-Matra of France, Construcciones Aeronuticas SA (CASA) of Spain, and DaimlerChrysler Aerospace AG (DASA) of Germany. The company develops and markets civil and military aircraft, as well as missiles, space rockets, satellites, and related systems. In the initial years, the company hit big profits; its flagship Airbus reign for five years, but lost its glory with the emergence of some technical problems in its highly ambitious Airbus A380 superjumbo, delaying its supply and consequently forcing customers to turn to rival Boeing. Thereafter, it introduced a reconstructive plan, in which the planemaker is planning to cut its additional expenses by reducing its workforce. Amid the crises, policy makers also blamed companys duel management and urges for single management, which strained the two nations’ political and economic relations. France blames the crisis on a cumbersome structure at EADS, which has French and German co-chairmen and co-chief executives to preserve the interests of each country. France wants to scrap it, but side by side, its pressing to retain control of Airbus which makes up most of the EADS sales and is responsible for 55,000 jobs. On the other side, Germany appeared to be resisting French attempts to push through a speedy management shake-up. Germany has made clear that it wants to keep the top EADS job as the price for any deal. French powerful foray doesnt seem to succeed as it hold only 15 percent of shares. Majority shares lies in the hands of two core industrial shareholders — French conglomerate Lagardere, which owns 7.5 percent and German car firm DaimlerChrysler having 22.5 percent shares. Together, they nominate dual chairpersons and chief executives. Although, Frances vow to change the duel management system will be good for the business, but the changes in management structure would mean reopening a shareholder pact, though it will be a risky enterprise because both sides are not ready to disturb the delicate power balance inside the company. So, before taking any step, France as well as Germany has to ponder over the shareholders rights. Image Via: Reuters Limitless Living
“Know God’s dream for your life. Get The Picture. Big. Bigger. Fill up your mind, heart and life with it. Now make that vision consume your life… every thought… every conversation… everything around you.” I read this statement over and over. The more I read it, the more it got inside of me. As I processed this powerful revelation, God began to open it up even more to me. I began to realize that if I want to experience the fulfillment of my destiny, I would have to allow myself to become fully consumed by His destiny for my life. One of the definitions of the word “consume” is “to engage fully, to become engrossed.” As I pondered this realization, it became evident that to become fully “consumed” by something would mean that I relinquish my control, that I forego placing “limits’ on His plans (Jeremiah 29:11) or my potential (Philippians 4:13). Another key point of Murdock’s statement is in the title, “Picture Your Desired Future.” Picture it! We must see it, visualize it! I have always loved the cliche, “If you can see it, you can be it!” This is such a true statement! Remember Kevin Costner in “Field of Dreams?” All he had was a “word” and a “picture,” or as my husband says, “a prophetic preview.” People thought he was crazy; as a matter of fact he put everything on the line for the “desired future” he pictured. I particularly loved how each time he was almost ready to give up, he would find that extra “push” from somewhere within himself. Why? Because he was consumed! Even when others tried to limit him, he sought out those who could rally with him and help him fulfill his dream. His living became limitless as pursued his dream. Martha Munizzi sings a song entitled, “No Limits.” The lyrics to this song are like faith confessions to me. No Limits (Martha Munizzi) (V1) You've been pressing pushing just to get through You've been praying believing for something new Your time is now for breakthrough (Bridge) I can see the words that he has spoken I can hear the sound of heaven open The time is now for you to just receive If you will just believe (V2) You've been hoping believing for a rebound You've been waiting until your season comes around Your time is now for breakthrough (Chorus) No limits, out of the box The ceiling, tear it off No limits, breaking out Walls come down (Tag) It's my time to dream The impossible I can do anything There's no limits at all As I am consumed with the “prophetic preview” He has given me, I strive to live limitless! My prayer is that every limitation be broken, that every crooked place be made straight. I will surround myself with people who believe in me, with those who refuse to see anything less than God’s best for my life, just as I do for them. My future is bright, and I am walking it out in Him. Victorious, limitless, boundless, and overflow living abounds in me as I seek to please Him wholeheartedly and as I become engrossed in His limitless plan for my life! “If people can't see what God is doing, they stumble all over themselves; But when they attend to what he reveals, they are most blessed.” Proverbs 29:18 (The Message) Shut Up and Sing!
In ministry, I have found that not only do I, as a woman minister, go through difficult times and periods of sulking, but I can also get downright miserable. When my husband and those I am in relationship with try to encourage me, or “speak the Word” over my situation, it typically makes me want to scream! I know, I know, that is not the “right” attitude for a tongue talking, Spiritled, fired up woman of God. However, there are times when in the natural, I simply fail to see how a situation could possibly turn for my good. I hate to admit it, but I have been known to wallow a bit. Although I do have a pity party every now and then, sooner or later, I do wise up and realize that there is no one else who can change my situation. I have to dig up my own determination and faith from within. How do I do this? There are three steps I use backed by the Word of God. 1.) Remember the Promise! It seems we always begin with the end in mind, but as struggles begin to pop up in our journey, the end result we set out to accomplish becomes an afterthought- or in some cases, never thought of again! Instead we trudge, whine, complain, and forget the promise that set us on course in the first place. The children of Israel are a perfect example. As we begin reading Exodus, everybody was giving high fives to one another and “raising the roof” when Moses demanded to Pharaoh, “Let my people go!” Just imagine, folks who had been “working for the man,” just waiting to be delivered from their lives of misery and slavery. Cue Moses, and wa-la, God has made a way! However, they failed to read the fine print, God never promised them that it would be a cake walk! So, in the midst of wandering for forty years, a lot of trouble went down. People bucked, rebelled, died, cried, fought, and some gave up. BUT, the ones who remembered the promise, the ones who had that vision in their minds of a land flowing with milk and honey, they were the ones who would see the fulfillment! I recently heard a pastor talk about points of demarcation, which relates to real estate generally. However, when we are on our journey to our promise, it is important that we establish demarcation points so we remember not only where we’re going but also where we came from. It is imperative when remembering the promise that we also look out our journey to see where we’ve come from. My own journey has been a wild one. However, I can track my growth process based on my points of demarcation. Things that at mile one would knock me down, at mile three hundred and twelve don’t even cause me to sway. Why? Because my eye is on the promise, and I know I am walking out my destiny. With each step I am driven by my destiny, and with each bump in the road, and every rock in my shoe, I am marking that place as a trophy of His grace because I am still walking toward the promise! 2.) Prepare for the Promise: Pay the Price I thought my husband was nuts. We had just made a decision to merge our church plant and pursue a new ministry opportunity. We were in agreement, we were praying, however, I knew from experience that these things take time! Before our last transition, we had pursued for close to a year and a half before we moved. However, Craig came home the day after our decision with a vanload of boxes! Day after day, we boxed up the house with no firm decision on where we were going. All we had was a word from God! Within three weeks of boxing up the house, we received a phone call and we had a “yes” in our spirit from God. As we venture into our promise, we must prepare for it as well. One of my biggest pet peeves is people who will walk up to you and say, “Hello, my name is Prophet (Apostle, Minister, fill in the blank) So and So>” Then they hand you a card with their name bolded and their “title” plastered somewhere on the cardboard. Generally these are people who have no training, no covering, and no substance and are looking for a leg up because they have “assumed” a position without a promise. I was working in my office at the church one day when I heard a woman out in the lobby talking to our worship pastor. She had introduced herself as Prophet “Monica,” but was explaining how God was moving her into the office of an Apostle. She went on and on about things that had no substance, no foundation, and definitely no preparation. She desperately wanted to speak to me, or my husband, but Christy was confident and handled the situation with ease. Individuals like Prophet “Monica” have not paid a price, they had not prepared. I am a firm believer that your gift will make room for you. I am also a huge advocate for accountability. I would never allow someone to speak into my life that was not accountable to a pastor or covering. It is important that we have someone in our life that can bring correction to us and give us guidance. On that same note, we should also remain teachable so we can receive from those we are accountable to. That is part of preparation. Anything worth having is worth working for. My promise means a lot to me, so instead of squandering what I have to invest into it, I am going to prepare for it by paying the price. Jeremiah 29:13 says, “You will seek me and find me when you seek me with all your heart.” The price I am talking about bears a hefty price tag that is not just relative to finances, although monetary investment is typically necessary. When I mention paying a price, what I really mean is sacrifice. Preparation for your promise will always involve sacrifice. It requires an all or nothing commitment. At times, my own seasons of preparation have required me to sacrifice many things. At times, when the Lord was calling me to meet with Him in the night hour or early mornings I would have to sacrifice sleep. At times I have fasted food, or television. Another big sacrifice has been my time. Whenever God would send an opportunity my way, no matter how big or small, I’d grab it up! If God sent it, I was going to soak it up! There will always be a price to pay in the preparation for your promise. My pastor, Bishop Tony Miller has always said something that has become a “beacon” in my life, “The proof of desire is in the pursuit.” Pursuit demands sacrifice. Fulfilled desires demand pursuit! Fulfillment requires preparation and preparation will cost you something. 3.) Shut Up and SING! One of my favorite Old Testament accounts is in 2 Chronicles 20 when Jehoshaphat was in danger of being attacked by the Moabites and Ammonites. I love it because of how Jehoshaphat responded. He didn’t freak out. He didn’t hide. Uh-uh, instead, he looked adversity right in the face, he looked right at the enemy that was trying to come between him and his promise and he made a decision. He called Judah together, everybody, from the youngest to the oldest and he began to pour his heart our before God. (6)"O LORD, God of our fathers, are you not the God who is in heaven? You rule over all the kingdoms of the nations. Power and might are in your hand, and no one can withstand you. (7) O our God, did you not drive out the inhabitants of this land before your people Israel and give it forever to the descendants of Abraham your friend? (8) They have lived in it and have built in it a sanctuary for your Name, saying, (9) 'If calamity comes upon us, whether the sword of judgment, or plague or famine, we will stand in your presence before this temple that bears your Name and will cry out to you in our distress, and you will hear us and save us.' (10) "But now here are men from Ammon, Moab and Mount Seir, whose territory you would not allow Israel to invade when they came from Egypt; so they turned away from them and did not destroy them. (11) See how they are repaying us by coming to drive us out of the possession you gave us as an inheritance. 12 O our God, will you not judge them? For we have no power to face this vast army that is attacking us. We do not know what to do, but our eyes are upon you." He prayed an honest, heartfelt, bold prayer. Then the entire group did something interesting. (13) All the men of Judah, with their wives and children and little ones, stood there before the LORD. The very fact that these folks did not stand their whining, murmuring and complaining tells me a lot about their faith. They simply laid out their petition before the Lord, shut their mouths, and they waited. And God DID respond to them. A prophetic word came forth laying out the plan of the enemy and declared Judah would be victorious. On the day of the battle, Jehoshaphat assembled them all together, placing the praises in front. He then told them all to sing. So they did. (22) As they began to sing and praise, the LORD set ambushes against the men of Ammon and Moab and Mount Seir who were invading Judah, and they were defeated. We can learn so much from Jehoshaphat! By simply refusing to fuss, cuss and complain they became one step closer to their destiny! And when they could do nothing else, they praised and they won! They overcame their adversary AND they took back spoils! When our destiny is compromised, think about what the outcome could be if we learned to “Shut Up and Sing!” When our enemies out number us and we’ve prayed the best we know how, there is POWER in being silent before the Lord. When we are silent before Him, we are able to hear Him clearly. And we you’ve got nothing to fight with fight with your praise! Shabach, travail, dance, shout, declare, and do whatever is necessary to receive your victory! I pray that these three steps will steer you as you journey into your promise. I believe that we have allowed our own fears, shame and weariness to prevent our going forward. We have a destiny! We have a promise, now shut up and sing! The battle is not yours; it is the Lord’s! Older Blog Entries |
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